A history of commitment to society
Five years on the road
Emotional Driving was born five years ago as an innovative project that urges citizens to drive safely through positive and motivating messages. It appeals to emotions and feelings; training, informing and raising awareness; and invites us all to reflect on a problem that is everyone’s responsibility. Over the course of these five years, Emotional Driving has had a profound effect on thousands of people, in Spain and other countries, and has achieved spectacular results. Results that have contributed to saving lives. That is the most important thing. The only important thing.